Eureka Publishing President Back by Popular Demand

Wednesday 28 April 1999

SHERMAN OAKS, CALIFORNIA — “E-business is exploding and Eureka Publishing is at the crest of the wave,” said Mark Mathias, President of Eureka Electronic Publishing.  Mathias is responding to a huge demand for Eureka’s expertise in implementing Web personalization and dynamic content management on Web sites and publishing to multiple platforms, including Internet/intranet, CD-ROM, paper, palm-sized devices and other Internet appliances.

No matter what the medium, the ability to communicate a vision fuels success. Mathias has the ability to transmit the elusive contagion and has been invited back to speak at both Summer Internet World ’99 in Chicago, as well as the Xplor Global Conference ’99 in Los Angeles.

“Mark Mathias’ is a ‘must see’ event,” states Penton Media’s Internet World Conference Chair, Jack Powers.  “He shares valuable information intelligently and succinctly and we are pleased to have him back for our conference attendees.”  Internet World is an ongoing series of  high-tech conference and trade show events that tour the globe.  A diversified business media company, Penton Media, Inc. also produces ISPCON, and authoritative trade publications for an important cross-section of industries.

Mr. Mathias returns to Summer Internet World, Chicago to participate in the Adweek Forum topic E-Relationships Get Personal (Tuesday, July 20, 1999, 3:30 p.m. to 4:45 p.m.) where he joins executives from Personify,, and WebPromote to discuss targeted marketing through customer-centric interaction on the Web.  Later that week Mathias delivers a session titled E-Business ROI Executive Primer (Wednesday, July 21, 11:15 a.m. to 12:45 p.m.).  Mathias will demonstrate real-time implementions of Internet Relationship Management, Web site personalization, dynamic content management, and other solutions that can help companies win and retain more marketshare immediately.

“Xplor is the leader in providing education, knowledge, and networking opportunities to the Electronic Document Systems industry. We are very sensitive to the needs of our members.” comments Ellen, Manager of Conference Programs for Xplor International.  “Mark Mathias is the kind of industry professional we rely on to educate and inform Xplor’s public about cutting edge technologies for enterprise publishing.”

Why would a busy entrepreneur like Mathias dedicate so much of his time to public speaking?  Mathias explained, “Decision-makers need to learn about trends and new technologies in a safe, sales free environment.  With Web technologies evolving at breakneck speeds, they need reliable information from “wired guns”, such as Eureka, in order to strategize effectively.  Providing educational sessions at upper-echelon events helps fulfill Eureka Publishing’s mission to provide cutting-edge publishing solutions for any format, anywhere, anytime.  I am honored to be invited back to speak for both organizations.”

For more information on Penton Media’s Internet and World Conferences, go to  For more information on Xplor International, go to

A technology white paper, The Next Wave of Internet Business: Return on Investment, is available from Eureka Publishing. For more information regarding the white paper or Eureka’s e-business publishing services, please contact Eureka Electronic Publishing, Inc., Post Office Box 57349, Sherman Oaks, California 91413-2349, tel 818/789-0269, fax 818/789-2647, email:, World Wide Web: If you would prefer to receive press releases via email, please send a message to and request to be added to our list.

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